In another post, I told you about how article marketing can be highly effective in driving traffic to your site, increasing sales, and giving you the status of "expert". That said, article writing does not come naturally to everybody. And even writers can run out of ideas sometimes.
A great way to overcome article writer's block is by using templates. You can take a template and use it to churn out articles on any topic or niche. Below are three of the most commonly used templates used in article writing. Try them next time you're trying to write but you keep drawing blanks:
1. Magic 7
There must be something magical about the number 7 because article writers like to use it and readers like to read articles with the number "7" in the title. There are many variations of this:
- 7 tips to…
- 7 ways to…
- 7 steps to…
- 7 biggest mistakes in …
- 7 reasons to…
Once you have your Magic 7 article, write one article about each of your 7 points. Voila! You've got 8 articles done!
2. The Review
Here's the kind of article that everybody can write.I mean, you always have an opinion on something, don't you? Do some keyword research to find out what specific things people are Googling reviews for. The outline for this article is simple: Introduce the item. Write what you liked about it. Discuss what you didn't like about it. Finish with your bottom line – do you recommend it or not? If so, who would benefit most from it? Before you know it, you've got another article all finished. You can write reviews for:
- Books
- Movies
- Music
- Gadgets
- Courses
3. How To
The most popular books are those with the words "how to" in the title. Same thing with articles. It seems we're always looking for the easiest, the fastest, the best way to do something. So why not write a how-to article for your target audience? Some examples:
- How to… (a step-by-step instruction)
- How to avoid…
- How to find…
- How to choose the best…
- How to get…
These are just a few of the templates you can and should use to make article writing easy peasy. And remember, you can use these templates for your blog posts and Email marketing, too. In fact, there are tons of ways to repurpose and reuse articles.
When I was doing my yearly planning for 2010, I listed the five marketing strategies that I intend to carry out. Number one on that list…Article marketing.
In case you're not familiar with article marketing yet, it involves writing informative and useful articles and distributing them to article directories – giving permission to anyone to [...]
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Part of promoting your website business is getting in front of as many people as possible. While you are there, give them something interesting the read, listen to or watch that will direct them to your website through a link. One of the ways that people like to hear about new sites is through podcasts.
What [...]
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Do you have the gift of gab and a lot of knowledge to share? Then you can promote your website business for next to nothing. That has to sound good especially if you don’t have a lot of money to spend on advertising right now.
Internet Forums
Forums are places where people with similar interests can meet, [...]
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Does this sound like you? You have your website, your products and are pretty well established in your market. Sales are good, but you’re reaching a bit of a plateau when it comes to business growth. The big question is how you move forward.
One good option is certainly to create more complimentary products that [...]
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Have you ever bought something on the recommendation of another? This word-of-mouth technique works online as well. Here, it is called viral marketing. Get your own viral campaigns moving by offering free reports.
The reports we are talking about are special reports. They are usually around five to ten pages in length. In them, readers will [...]
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Promoting your online business almost always depends on others. You use family and friends to get the ball rolling when you are just starting out. If you have some customers, you count on them to pass the word. Cross promotion helps you do the same thing but with other businesses.
What is cross promotion? In a [...]
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Website promotion gets the word out about your online business. If you are already making sales, using other, more advanced promotion methods can increase your targeted list of potential buyers and hopefully sales too. Affiliate programs are designed to do just that.
The idea behind affiliate programs is simple. You use other businesses and websites to [...]
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What do you know about keywords? They improve how the search engines perceive your content. But, too many can also get you a bad name. Learn about keyword density and how to mix and match for the perfect combination.
A Keyword Myth
Common sense is not always the best approach especially when thinking about keyword use. Your [...]
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By now, you have heard of search engine optimization (SEO). It is the process of using keywords to draw targeted traffic to your website business. But what about keyword phrases? They can bring in even more lucrative traffic.
Keywords are used in content, webpage headlines and the like to gain interest from the major search engines. [...]
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